Bridge Partners is excited to celebrate Tania Fernández de Castro, managing director, as one of the Women We Admire’s Top 50 Leaders of Washington for 2022. For 13 years, Tania has exemplified Bridge Partners’ values of Bias for Action, Agility, and Authenticity in service to our clients.
Women We Admire is aimed at “recognizing the achievements of exceptional women while inspiring others to aim high and continue their journey towards reaching their full potential.” The Top 50 Leaders of Washington recognize those who “offer significant contributions and achievements in the organizations they serve,” making it clear Tania is an exemplary title holder for this award.
As part of the senior leadership team, Tania leads a high-performing sales and delivery team specializing in our Partner GTM service line. Her team innovates and forms client-centric solutions with agility and passion for delivering excellence. Her personal expertise in sales, channel, and partner marketing solutions enables Tania to be a strategic advisor for our fast-growing clients, pushing them to reach outside the bounds of comfort to help drive both revenue and bottom-line results for their organizations and their partners.
Tania is a strong believer in taking great care of her team, who in turn take great care of their clients. She invests in her team’s coaching and professional development, including side-by-side learning to demonstrate delivery excellence.
Tania herself is a firm believer in lifelong learning and mentorship. She is the first to sign up for the annual Mentor program and is a Leadership Champion for our DEI Council and our Engagement Manager Community.
Born and raised in Mexico City, Tania holds a degree in political science from The Evergreen State College. Fluent in Spanish and conversational in Portuguese, Tania’s diverse background has no doubt helped her in her global career.
I began my career in 1997 as a Regional Director for Latin America at Green River Community College, recruiting international students and companies to help train their workforce. After that, I was asked to join the Department of Commerce, State of Washington, to help advise and guide Washington companies to export their goods and services overseas. As WA State Director for the NAFTA desk, I oversaw a few Governor-led trade missions into the region during my tenure. During this time, Vancouver BC was awarded the 2010 Winter Olympics. As a result, I was asked to structure and lead Governor Locke’s Congressional Winter Olympics Committee with the goal to oversee the State’s response into four key areas: tourism, transportation, business development, and security across our ports of entry and departure.
In 2008, I joined Bridge as a Sr. Program Manager. Since my arrival, I have been able to identify and pursue a series of challenges and opportunities that have allowed me to grow and expand my career. In 2018 I became a Managing Director for one of our two segments. Here I have the enormous pleasure of leading a stellar sales team for our fastest-growing Service Line, Partner GTM.
On the personal front, my greatest and number one achievement continues to be my amazing kids, Paloma and Joaquin, who on a daily basis keep me on my toes.
On the professional front, thankfully there have been several. One in particular that brings great pride and joy is the amazing team we have developed to lead our Partner GTM set of solutions. This is not just because these solutions are cutting edge and customer-centric, but the team of folks responsible for delivering the work is hands down fantastic; they are constantly looking to raise the bar and bring additional value into their engagements. Their trust in me as a leader humbles me. I am grateful for our partnership as we work toward success in the next chapter.
Be curious, be courageous, be humble. (Gracias, mama!)
The same advice that my mother gave to me: Be curious, be courageous, be humble. If you are a Latina, don’t let anyone tame your passion. Be self-aware of your impact on others and remember to bring others along for the ride.
Bridge Partners delivers real results for the world’s largest tech and cloud companies—but our work starts with a commitment to each other and our communities. Our flexible, people-centered modern workplace attracts purpose-driven professionals looking for work that integrates with their lives while making a recognizable impact for top-tier clients. As a respected collaborator in the tech industry for 15 years, we win by developing consultants who care—about our work, our clients, our communities, and each other. Whether we’re meeting in person or across time zones, people make our workplace.
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